Women! A Bigger Force in Property June 2007 RETURN
Astute property developers are now factoring their designs to attract a major player in new property, the single professional female aged 25-45 years.
As people put their professional careers ahead of marriage and/or children for longer we now see a great need for modern property with sleek lines & low maintenance. A large portion of these new age buyers are female.
Great priorities in the selection process are given to realistic preferences:
Security is a must and well lit, video controlled entrances a big hit;
Secure, designated off street parking and storage pens;
Close proximity to safe public transport with a leaning to trams;
Well equipped kitchens with quality appliances, ample fridge space and utensil storage;
Ample dining areas;
Larger than normal wardrobe space;
Full length mirrors;
Genuine bathroom cabinet & linen storage;
Locations boasting quality & healthy hospitality, both eat-in & take away;
Spots with-in a short cab ride to major entertainment precincts;
Larger bedrooms with genuine areas for chests or drawers; and
In larger developments, gyms, indoor pools and access to general well being programmes.
We think this influence is contributing to more cleverly designed property that will to all property users, including the less fastidious male side of the species.
Another very important consequence to the better designs is a higher resale value for off the plan sales and a stronger capital gain going forward, and don’t we love that.
Astute property developers are now factoring their designs to attract a major player in new property, the single professional female aged 25-45 years.
As people put their professional careers ahead of marriage and/or children for longer we now see a great need for modern property with sleek lines & low maintenance. A large portion of these new age buyers are female.
Great priorities in the selection process are given to realistic preferences:
Security is a must and well lit, video controlled entrances a big hit;
Secure, designated off street parking and storage pens;
Close proximity to safe public transport with a leaning to trams;
Well equipped kitchens with quality appliances, ample fridge space and utensil storage;
Ample dining areas;
Larger than normal wardrobe space;
Full length mirrors;
Genuine bathroom cabinet & linen storage;
Locations boasting quality & healthy hospitality, both eat-in & take away;
Spots with-in a short cab ride to major entertainment precincts;
Larger bedrooms with genuine areas for chests or drawers; and
In larger developments, gyms, indoor pools and access to general well being programmes.
We think this influence is contributing to more cleverly designed property that will to all property users, including the less fastidious male side of the species.
Another very important consequence to the better designs is a higher resale value for off the plan sales and a stronger capital gain going forward, and don’t we love that.